Hama was for sure employed by Marvel. He certainly must have had meetings with Hasbro. Hasbro would unveil a figure and Hama would find a way to work that figure into the comic book. I distinctly remember in the letter to the editor pages that there were complaints as to the wild colors fo certain figures. His response to readers was for them to contact Hasbro. As for the eyepatch that was a joke. I agree with Zedhatch about the OG being a Marvel licensed property. However, I think most of the characters are Hasbro's. Btw the Stinger jeep is really modelled after a Lamborghini SUV.